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The #SocialSkim – Week of Feb 11th

Facebook Updates ‘Groups’

Facebook is continuing to emphasize community tools with a new expansion of ‘Group’ functionality.  At a recent Community Summit, their team announced the following updates:

Helping group admins invest, engage, and manage: Group admins invest their time and energy to maintain their communities. To make that easier for them, we’re adding new post formatting tools and ways to manage their group like how to inform a member when they violate a rule, filtering by date range in their admin activity log, and searching through membership requests by name. We’re also launching a pilot program that lets groups and brands collaborate, expanding subscription groups to more partners, and allowing relevant Pages to join their communities.

Connecting people with mentors: We’re bringing Mentorship to all Facebook Groups where people can benefit from the direct experience and expertise of others by connecting one-on-one. We’ll be rolling this out over the next few months starting with Groups in North and South America.

Helping people donate to nonprofits on Instagram: Last November, we announced that people raised over $1 billion for nonprofit organizations through Charitable Giving on Facebook. Later this year, Instagram will bring the ability for people to support nonprofits that are important to them through a donation sticker in Instagram Stories.

Increasing blood donors in the US: Our Blood Donations feature — which enables people to sign up as blood donors and get notified when blood donation centers near them need blood — will be launching in the US in the next few months.

Simplifying messaging for Page admins: Page admins will now be able to respond to Instagram Direct Messages from their Facebook Page inbox.

Snapchat Releases Virtual Art Gallery

This week, Snapchat launched a new virtual art gallery as part of their celebration of Black History Month.
Snapchat art installations
Initially reported on by Mashable:

“When you first open the Lens, you’ll see a selfie frame with a Black History Month banner, but flip the camera and you’ll be taken into the AR gallery…

The color and layers of each piece draw you in, and you’re actually able to get close and explore the works in the digital space, by moving closer towards them in the physical world — your camera zooms into each piece as you approach.”

LinkedIn launches LinkedIn Live

Image result for LinkedIn in

This week, LinkedIn announced that they will be releasing LinkedIn Live. This new feature will allow users and organizations the ability to broadcast real-time video to select groups, or to the platform at large. It is currently only being beta tested in the United States and is invite-only.

This move follows the current trend all of the platforms are moving towards, dynamic video content. No word of when or if they will be releasing the feature more broadly.



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